"AI is replacing the data analyst" — LLMs + NL-to-SQL, so business users just query their data directly.
Self-serve access isn't business value.
In my words
I would expand this to include chat with data over semantic layer (Ontology, semantic model). This goes back to my point earlier, which is just because you are using a data product to answer a question does not mean you are providing the business value.
As it relates to this, not everyone is a data analyst, wants to be a data analyst, or is capable of being a data analyst. If we pretend anything is possible in terms of end users answering their own questions and building their own artifacts (reusable recipes, self made dashboards, push reports, whatever), this does not necessarily mean they will be providing the business any more value than if they were just "winging it". It's very possible they end up making worse decisions because they see false signals and become over confident or run into the problem of "the illusion of an answer is much more dangerous than no answer at all".
I think if we are going to be putting this type of tool out there, the business must focus on CPM / BPM, truly deep diving on what metrics ACTUALLY matter and how to think about them..
see source ↗ Conversation · 11:30 PM · conv-4-p1